Law:

12.215 Legal Environment of Business

12.100 Contemporary Economic Problems and Issues

A discussion of current local, national, and international issues using economic analysis as a method to understand the causes and implications of social phenomena. A relatively brief introduction to the basic tools of economic theory is given. Students then learn to apply these tools to such issues as the distribution of income and the prevalence of poverty in society, the role discrimination plays in the economy, the U.S. position in the world economy, the economic consequences of changing demographics, the market for illegal drugs, the growing national debt, and other issues pertinent to the semester in which the course is taught. This course does not satisfy either the Economics or Business Administration major.

12.101 Principles of Macroeconomics (Gen. Ed. Goal 10)

The study of the U.S. free enterprise system and its place in the global economy. After a consideration of basic economy concepts, the student is introduced to the forces that determine national income, employment, recession, inflation, and economic growth. Monetary and fiscal policy options are analyzed with emphasis on the economic, social, and political consequences.

12.102 Principles of Microeconomics (Gen. Ed. Goal 9)

An introduction to the behavior of individual decision makers, particularly consumers and firms, who must make choices under conditions of economic scarcity. The course focuses on how markets work to allocate resources, how households maximize their satisfaction from consumer opportunities subject to an income constraint, and how firms organize production and measure costs in order to maximize profits. Related topics include comparative advantage and trade, competition and monopoly, government regulation, and labor markets.

12.105 An Introduction to the United States Economy

An overview of the structure of the U.S. economy that provides an understanding of how it functions. Students are first introduced to the discipline of economics and to some of the basic theoretical tools which economists use to analyze economic activity, to understand how markets function, and how a market system allocates economic resources. These tools are then used to analyze the various parts of the U.S. economy: product, labor, and financial markets; the influence of international forces; the economic role of the government. During this process data are presented to give students an appreciation for the size of the economy and its sectors. Current economic issues are analyzed and discussed placing special emphasis on how social, political, geographic, and other forces impact those issues. This course does not satisfy any of the requirements for either the Business Administration or the Economics major.

12.120 Introduction to Financial Accounting

A study of financial accounting and accounting systems starting with the accounting cycle and going through the preparation and interpretation of financial statements for all types of business entities. Topics covered include generally accepted accounting principles, the theory of accounts, and the theory of present value as it relates to financial accounting problems. Note: Credit will not be given for both this course and 12.220 Introduction to Financial Accounting.

12.121 Introduction to Managerial Accounting

A study of the essentials of managerial accounting focusing on the use of accounting information in the decision-making process. Topics covered include planning, budgeting, control, and valuation. Note: Credit will not be given for both this course and 12.221 Introduction to Managerial Accounting.

12.201 Quantitative Economics and Business I

A survey of the mathematical skills needed for upper division courses in economics and business. Emphasis is placed on the use of mathematical models to describe relationships in business and economics. Topics covered include mathematical functions, cost functions, the consumption function, systems of equations, market models, the Keynesian income determination model, matrix algebra, input-output analysis, differential and integral calculus, marginal analysis, and profit and utility maximization. Prerequisite: 12.101 Principles of Macroeconomics, 12.102 Principles of Microeconomics, 43.123 College Algebra, or permission of the instructor.

12.202 Quantitative Economics and Business II

An introduction to the basic techniques of descriptive and inferential statistics as applied to the decision-making process in business and economics. Emphasis is placed on estimation and forecasting techniques. Topics covered include measures of central tendency and dispersion, index numbers, probability, regression analysis and economic forecasting. Prerequisite: 12.201 Quantitative Economics and Business I.

12.208 Microcomputer Applications in Business

An introductory study of information systems from a business problem-solving perspective. Topics covered include an overview of business information systems, and the foundations of information technology. Students use the personal computer to analyze problems and design solutions in the major areas of business. The course emphasizes the use of spreadsheets and other information processing software. Prerequisite: 63.120 Introduction to Information Technology or permission of the instructor.

12.215 Legal Environment of Business

A study of the interrelationships among business, government, and society as reflected in the legal system in which firms operate. In addition to examining specific laws and legal issues, such as business transactions, employer-employee relations, government regulation and consumer law, students become familiar with the way in which laws develop and change. Special emphasis is on the social and ethical issues which arise in business law.

12.230 Urban Economics

An application of basic economic theory to the task of understanding the process of urbanization, the growth and decline of cities, and the spatial location of economic activity within metropolitan areas. Also examined are the specific urban problems of poverty, housing, local finance, and transportation. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.260 Labor Economics

An analysis of the nature of the job market. Some topics considered include: unemployment, wages, occupational choice, changing role of women, hiring standards, and relevancy in education programs. Discussion focuses on how society educates and trains its human resources for their entry and re-entry into productive employment. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.271 Marketing Principles

An examination of marketing functions, the activities of producers, wholesalers, retailers and other middlemen, the channels of distribution, integration of the marketing functions, price policies and government regulation. Special emphasis is given to the aspect of marketing management. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.272 Management Principles

An introduction to the contemporary management of organizations with an emphasis on the fundamentals of organizational behavior. Topics include organizational structure, leadership, communication, motivation, group dynamics, decision -making, planning and controlling. Business ethics and the roles and functions of managers are integrated throughout all these topics. Note: Credit will not be given for both this course and 12.373 Management Principles. This course does not satisfy any of the requirements for either the Business Administration or the Economics major.

12.280 Applied Organizational Theory and Management

An in-depth study of the application of management theory to the behavior of individuals and groups in organizations. Topics in the course include: organizational structure and design, motivation, job design, leadership, communication and power in organizations. Prerequisite: Sophomore standing.

12.290/390 Topics in Economics and Business

Selected topics in an area of economics or business offered on occasion at the discretion of the department. Determination of where the course fits in the academic program will be made on a case-bycase basis. Prerequisite: Case-by-case or permission of instructor.

12.301 Intermediate Macroeconomic Theory

An in-depth analysis of the static and dynamic theories of aggregate economic behavior; determinants of consumption, investment, the demand for money, and economic growth. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.302 Intermediate Microeconomic Theory An in-depth analysis of the theory of consumer behavior, the firm and the industry, and the pricing of the factors of production; general equilibrium analysis, and an introduction to welfare economics. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.305 Quantitative Methods in Business

The application of quantitative techniques to solve organizational problems. Topics covered include decision theory and models, analysis of risk, network analysis, linear programming, and the application of these topics through the use of problems and case analysis. Prerequisite: 12.202 Quantitative Economics and Business II, 12.271 Marketing Principles, and 12.280 Applied Organizational Theory and Management.

12.310 Marketing Research

A coverage of the fundamentals of the market research process and how marketing research is used to solve marketing problems. Topics include research design, data collection and analysis techniques, and interpretation and implementation of research findings. Prerequisite: 12.271 Marketing Principles and

12.202 Quantitative Economics and Business II, or permission of the instructor.

12.312 Comparative Economic Systems

A study of the different systems societies use to organize economic activity. The course covers the historical development of theories of capitalism, socialism, market socialism and communism, and compares these theoretical models. Considerable time is then spent analyzing how these systems work in practice by examining real-world examples of each. The relationship between the economic system and the social, cultural, historical and/or political forces in these nations is emphasized. Comparisons are made not only between nations that employ different systems, but also between nations that use variations of the same type of system. The course also examines the economics of transition from one type of system to another. Prerequisites: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.313 Promotional Strategy

A focus on the development of effective marketing communication strategies. Various aspects of marketing communication are discussed, including advertising, sales promotion, personal selling, and public relations. Prerequisite: 12.271 Marketing Principles

12.318 International Marketing

An examination of the opportunities and challenges facing business organizations in international markets. Topics include the international marketing process, the importance of effective international marketing communication, and the formation and execution of international marketing strategies. Special emphasis is placed on cultural, social, legal, political, and organizational forces that influence international marketing operations. Prerequisite: 12.271 Marketing Principles

12.320 Money and Banking

A survey of the development of money and credit, monetary theories, monetary systems and an examination of the relationship between monetary policy and economic welfare. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.
 

12.321 Intermediate Accounting I

An intensive study of generally accepted accounting principles dealing with balance sheet evaluations and their effect on income determination. Topics include applications of present value techniques to accounting, valuation and reporting of cash, receivables, short-term investments, inventories, fixed assets and intangible assets. Prerequisite: 12.121 Introduction to Managerial Accounting.

12.322 Intermediate Accounting II

Additional topics in financial accounting, including an in-depth analysis of current and long-term liabilities, capital stock, options and warrants, earnings-per-share calculations, convertible securities, retained earnings and dividends, and statement of changes in financial position. Also studied are income-tax allocations, pension accounting, and accounting for lease transactions. Prerequisite: 12.321 Intermediate Accounting I.

12.326 Cost Accounting

A treatment of presentation and analysis of data to facilitate decision-making in the organization. Topics covered include cost evaluation, forecasting, variance analysis, cost structures, cost behavior patterns, break-even analysis, and capital budgeting. Prerequisite: 12.121 Introduction to Managerial Accounting.

12.330 Managerial Finance I

The study of the relationship between the investment and financing decisions made by firms. Main topics include working capital and fixed asset management contained within a broad overview of the type of assets a company acquires, the reasons for acquiring them, and the sources and costs of financing the assets. Concepts are discussed primarily in accounting terms, and mathematical relationships are used as a focal point for discussion. Prerequisite: 12.101 Principles of Macroeconomics,

12.102 Principles of Microeconomics, and 12.120 Introduction to Financial Accounting.

12.341 Public Choice and Expenditure

An introduction to the process of social choice and the translation of choice into public expenditure programs. Emphasis is placed upon the application of economic analysis in the appraisal of income redistribution, health, education, defense, social insurance, and environmental programs. Note: Credit will not be given for both this course and 12.340 Public Finance. Prerequisite: 12.101 Principles of Macroeconomics and 12.102 Principles of Microeconomics.

12.371 Marketing Management

An introduction to market research and analysis. The course focuses on the design and implementation of marketing new products, product diversification, and the development of new markets. Prerequisite: 12.271 Marketing Principles and 12.280 Applied Organizational Theory and Management.

12.372 Operations Management

An analysis of operations and production problems encountered by profit and non-profit organizations. Topics to be studied include production system design, production planning and control, quality control, prices and costs, and the technology of materials and equipment. Prerequisite: 12.202 Quantitative Economics and Business II and 12.280 Applied Organizational Theory and Management.

2.375 Sales Management

An examination of the importance of personal selling and distribution. The course focuses on recruiting, organizing, and motivating the sales force; forecasting; budgeting; selling; control; and cooperation with distribution channel members. Prerequisite 12.271 Marketing Principles.

12.381 Human Resource Management

A study of the personnel function within profit and non-profit organizations. The course covers the procurement, development, compensation, integration and maintenance of personnel. Prerequisite: 12.280 Applied Organizational Theory and Management.

12.385 Business Systems Analysis and Design

An introduction to the fundamental concepts used in the implementation of information systems in a business organization. Topics include systems concepts and thinking, business process analysis, and common business models for systems development life cycle, as well as additional topics, such as project management methodology and team approaches, and technology integration concerns.

Prerequisites: 63.376 Networking Technologies (or concurrent registration), 12.121 Introduction to Managerial Accounting, 12.280 Applied Organizational Theory and junior standing.