Social Media and Public Relations

Learning Format

On-Campus

Types

Concentration
Social Media and Public Relations

Craft the Message. Shape the Narrative. Build the Brand.

The Social Media and Public Relations program at is a concentration within the Communication Arts major.

Are you passionate about storytelling, strategy, and staying ahead of the trends? Framingham State University's Social Media and Public Relations program is designed for students like you—creative communicators who want to make an impact in today’s fast-paced, digital-first world.

In this program, you’ll gain hands-on experience with real-world campaigns, master the latest tools and platforms, and learn how to build authentic connections between brands and their audiences. Whether you're dreaming of managing social for a global company, writing press releases that make headlines, or launching your own influencer brand, we’ll give you the skills to stand out in a competitive industry.

Communication Arts

Program Requirements

Program Requirements

The Social Media and Public Relations Concentration is part of the Communication Arts major. All students take 17 Communication Arts courses — including one internship experience — to complete the Communication Arts major. 

The 17 courses required for the Communication Arts major break down as follows: 7 core requirements for the major, plus 10 additional courses for the concentration in Social Media and Public Relations.

  • COMM 115 Human Communication
  • COMM 130 Visual Communication
  • COMM 145 The Creative Process
  • COMM 250 Media/Society/Self
  • COMM 450 Senior Seminar in Communication Media and Performance
  • COMM 495 Internship in Communication, Media, and Performance
  • MUSC 136 Pathways to Musical Understanding

All Communication Arts majors take these seven courses (note: COMM 495 is an internship or similar workplace preparation experience).

  • COMM 202 Global Media
  • COMM 214 Introduction to Acting
  • COMM 297 Communication and Social Media
  • COMM 324 Rhetoric and Popular Culture

In addition to these four required courses, students in the General Communication concentration choose six more courses, spread out evenly between three categories: Communication Studies, Media Studies and Production, and Performance. For details, see course catalog.

  • COMM 231 Advertising Techniques
  • COMM 257 Public Relations
  • COMM 297 Communication and Social Media
  • COMM 357 Strategic Communication

In addition to these four required courses, students in the Social Media and Public Relations concentration choose six more courses, spread out evenly between two categories: Branding and Consumer Analysis, and Media and Design. For details, see course catalog.

Meet our Faculty

Niall Stephens

Niall Stephens

Department Chair, Associate Professor, Communication, Media, & Performance Department
508-626-4058
nstephens@framingham.edu
O'Connor Hall 206
Mary Kate Caffrey

Mary Kate Caffrey

Associate Professor, Communication, Media, & Performance Department
508-626-4999
mcaffrey1@framingham.edu
O'Connor Hall 304
Bob Oei-Clark

Bob Oei-Clark

Assistant Professor, Communication, Media, & Performance Department
roeiclark@framingham.edu
Whittemore Library 207A
Sarah Cole

Sarah Cole

Professor, Communication, Media, & Performance Department
(508) 626-4215
scole@framingham.edu
O'Connor Hall 321

Learn More

If the Social Media and Public Relations major sounds like a good fit but you would like to learn more, contact Admissions at admissions [at] framingham.edu (admissions[at]framingham[dot]edu) or 508-626-4500.

 Apply 

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